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Sample Speech on Business Communication

October 11th, 2007

Originally intended as an example of a speech that would be given by the CEO of the tollfreenumber.org site, this article by Adsophilos was apparently never used or sold. However, it does make a pretty good point about the need for clear communication between businesses and their customers.

Thirty seconds before the dot of the hour, Chief Executive Officer John Jones strode to the podium. He strung his prop over the top edge of its canted table. He swept his eyes over the crowd as he justified his notes against the lip at the table’s lower end, He tucked a couple of loose items from inside the podium into his jacket pocket. On the dot of the hour, he drew the mike from its stand, moved into the open and began to speak.

“Here we are, all together at the top of everybody’s list of things to do.” Polite laughter answered. “Okay, that will be about the last thing I have to say about being organized. We can move on, to talk about growth.”

“There are a LOT,” he emphasized, “of new faces around this room and around the company. We have grown at a remarkable rate in just the last year. Making toll-free service more available than ever before has turned out to be a powerful idea. It’s pulling us along at a breathtaking pace.”

“And that’s not the standard of the economy any more. The boom days are long behind us. The service we offer must prove its worth every day. We must prove its worth every day.”

“We have always looked to the best and the brightest people we can find to join our efforts. Our past success is due to the familiar faces, the clear eyes and sharp minds all around us. Our future success will be to the credit of everyone in this room. We have so much in common. Everyone here,” the Chief raised his unoccupied hand to include everyone, “is someone well worth coming to know.”

Spontaneous applause, light and scattered, rippled across the room. The CEO tucked his mike under his arm and joined in the approbation. The returning wave of applause lifted the entire assemblage.

Before the applause could begin to taper off, the chief raised both hands, palms out, and signaled the crowd to settle down. He took the microphone once more in hand and killed the last of the ovation by stating, “I’d like to talk now about the future.” He sidled to the podium and picked up his prop. “In the words of an old pop song, ‘Which is the way that’s clear?’”

“I brought a copy of our business model with us.” The Chief Exec raised his prop high, turning it about so that everyone could see it from at least two angles. The company’s business model was a pair of tin cans, topless, sparkling clean and stripped of their labels. Almost incidentally, they were joined by a limp bundle of cotton string, knotted through the center of each pierced base.

A moment later, he lowered the prop and raised the mike. “I need a little help here. Carol, would you …?”

At his prompt, a neat middle-aged woman near the end of the fourth row stood and worked her way out to the aisle.

“A hand, everybody, for Carol Johnson, our Vice-President of Infrastructure Development.” Jones led a fit of applause, brief and vigorous. After he cut it off, he added. “If she can’t buy it, she can build it in record time and for less than anybody.”

The crowd chuckled as Johnson made her way to the pit. Jones stepped to the front of the stage and dropped on a knee. From his jacket pocket, Jones took another wireless microphone and turned it so that Johnson would see the power switch. He handed over the mike and went back into his pocket, coming out with a pair of scissors. These he used to free the bundle of string joining the two cans. He re-pocketed the scissors, turned one can over to Johnson, stood and backed away two steps.

Johnson studied the front row of the audience, a flat spread of concrete divided by blue lines and furnished with wheelchairs and motorized “scooter” chairs of every description, diversity upon diversity. After a moment, she crossed the pit and approached a young woman with Asian features, clothed in primary colors. Her chair was minimalist in structure and matte black in color.

Johnson spoke to the young woman, gesturing with the can to her ear. The young woman answered and accepted the can from Johnson, then accepted further instructions and the microphone. Johnson retreated to the base of the stage.

Jones held up his mike, spoke to the Asian girl. “I need to pull some tension on the line.”

The girl nodded, then hurriedly raised the can to her ear.

Holding his can to his mouth, Jones backed until the string cleared the stage in a shallow descending curve. He spoke into the can.

The girl answered with a shake of her head. Jones spoke louder, only to receive another headshake.

Jones lowered his can and raised his mike. “It worked fine in the lab, they told me.” After a moment’s laughter, he raised his hand and said, “I’ll try something.” He returned to the front of the stage, pulled a long loop of string over his hand and drew up all of the slack on the boards of the stage. He tied the slack off into a single huge loop and pulled so tight on the knot that it seemed the string would break. When it did not break, he took the scissors again from his jacket and severed the loop from the string.

Jones let the scrap lie and raised the can once again to his mouth.

The girl canted her head and answered, almost quizzically, “Phanh?”

Jones spoke again. The girl nodded, said, “Viet Nam.”

Jones next words came high and fast, seemed almost to ping from the insides of the can.

The girl lowered her earpiece. “I am sorry. I know some Mandarin, but I could not make out all of your words.”

“It’s not your fault, Phanh. We ran out of bandwidth.” Jones hung the can between his fingers and turned on his heel, calling offstage-right. “Joe, have you and the boys got my upgrade ready for rollout?”

The man who came out from the wings looked to be shorter and older than Clark Kent, but only by a little. He smiled at the crowd and handed Jones a square box, dozen donuts-sized. Jones, taking the box, said, “Joe Jackson is our Vice President of Technology.” A quick round of applause circled the room.

Jones went to the front of the stage and dropped his can with Carol Johnson. Back at the podium, he put the box down and opened it. “We call these,” he showed the crowd, “‘terminals’. The seal is airtight to the mouth or the ear. The barrel is vented, and the vents are baffled. The end is a voice diaphragm that responds to all vocal frequencies. I can feel it vibrating in my fingers. Carol?”

He handed one device to his veep and sidled back to the middle of the stage. Once Phanh had fitted the other terminal to her ear, he repeated his rush of inflected syllables.

Phanh lifted her mike and replied briefly, with a wide smile.

Jones went back to his mike. “That’s really nice of you to say, but that’s all I remember. If anybody else likes duck, I’ll have it early tomorrow evening. Does anyone else in the room have Mandarin? Okay, come on down.” A young black man marched down the center aisle, took Jones’ terminal and introduced himself to Phanh.

Jones returned to the center of the stage. “That was fun. But what was the point? Anybody?”

The room waited.

“Okay. Hardware is fun. But we are not doing our job until our customers are happy. If Phanh couldn’t understand the menu, why would she want to pay for the service? We refined our service, and now she’s in the loop.

“Be alert for the customer we are not reaching. Be aware of the resources right here at hand. Your supervisors are going to hate me for saying this, but make suggestions. Ask questions.

“The Internet puts that one-of-a-kind Nashville record shop on a street corner in every city in the world. Toll-free for small business puts it in the local phone book in every city in America. And it restores the personal touch to businesses whose potential customers just want to talk to somebody.

“As long as people talk to one another, our industry will be at the center of human affairs. As long as we make the experience immediate, absolutely transparent, this business and the good people you see surrounding you will be there.

“And I can’t think of anybody better.”

4 Responses to “Sample Speech on Business Communication”

  1. comment number 1 by: business

    This speech was great. http:/www.tollfreenumber.org gives an outstanding performance. They are highly recommended in the telecom industry.

  2. comment number 2 by: toll free numbers

    I got my toll free number from this company and it has worked out great. I have reffered many a people to them. I am suprised i ran accross this article.

  3. comment number 3 by: georges

    this is not the speech that im looking for.. it looks like a novel!!!hahahahahaha how st#*@d!!!hahaha

  4. comment number 4 by: Anonymous

    i want a speech regarding corporate world …..whats the best example for it………..can u help me?

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